STRATEGIC PLANNING
Digital marketing strategy is essential in enhancing branding and lift conversion through taking advantage of the growing opportunities in digital marketing. An effective digital strategy will help businesses make the right decisions to make them successful online.
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To structure an effective digital marketing strategy, a time-consuming thought process across multiple channels is necessary. Many business people concentrate their efforts on their core products or services and therefore, have difficulty finding the time to run their digital marketing on their own. In order to help businesses identify marketing opportunities and achieve their marketing goals while still concentrating on their core businesses, we are here to provide digital-marketing assistance by creating a specific strategic plan for your business.
Goals
Determine the marketing goals, leads & sales targets
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Audience
Define the audience targeting and continuously refine targeting
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Excecution
Set up the campaigns at the different places, and launch the marketing plan across the multiple channels accordingly
Channel Selection
Plan the suitable digital channels aligned with the business goals
Budget Allocation
Depending on the different goals, acquisition, conversion, retention, and growth, plan the budget appropriately
Communication
Communicate the benefit of using the specific channels and provide the revised plan necessarily during campaign execution